About the Role
We are looking for a talented SEO Operations Specialist to help grow our organic search presence across multiple European markets. The ideal candidate is a native speaker of one of our target languages with strong SEO expertise, excellent writing skills, and a passion for creating high-quality localized content.
Requirements
Qualifications
- Bachelor's degree.
- Native-level proficiency in German, Polish, Swedish, or Danish.
- Professional English proficiency with the ability to communicate effectively in a global team.
- Minimum 1 year of experience in SEO content writing or content marketing.
- Hands-on experience with SEO tools such as Ahrefs, SEMrush, or Google Search Console.
- A portfolio demonstrating content that has successfully ranked on the first page of Google.
Nice to Have
- Basic Chinese language skills.
- Experience in the travel, tourism, or lifestyle industry.
- Experience using AI productivity tools such as ChatGPT or Claude.
Responsibilities
- Create high-quality, SEO-optimized long-form content, including travel guides, blog articles, landing pages, FAQs, and other localized content.
- Localize content for the target market by ensuring natural language usage, cultural relevance, and appropriate localization of currencies, units, and expressions.
- Conduct regular content audits and update high-performing pages to improve rankings and user experience.
- Perform in-depth keyword research tailored to the target local market.
- Optimize on-page SEO elements, including meta titles, meta descriptions, heading structure (H1–H6), internal linking, and image alt text.
- Monitor keyword rankings, organic traffic, click-through rate (CTR), and other SEO performance metrics using Google Search Console and other SEO tools.
- Analyze competitors' SEO and content strategies to identify content gaps and growth opportunities.
Preferred Skills
- Strong analytical and problem-solving skills.
- Ability to work independently in a remote, international environment.
- Passion for SEO, content marketing, and continuous learning.